This Majlis Mohamed bin Zayed session explores the science of innovation, focusing on the two essential dimensions of creativity and efficiency. The discussion explains how creativity is rooted in perception and in the ability to see the world differently. The session highlights the need for organisations to prioritise creativity and embrace uncertainty, noting that true innovation requires both courage and humility. It also reflects on how tolerance, adaptability, and a willingness to explore the unknown are essential traits in an ever-changing world.